11/27/2006

"Hot Trends In Marketing"

Recently, we attended the PMA "Hot Trends in Marketing" conference and came across a few interesting items:

1) Skype - the newest way to connect with family and friends over the internet. Skype is a phone service through the internet that is actually FREE.

2) Mobile Google - every in need of searching or finding information while on the road or without access to a computer. Now, Google has gone mobile! Just type in what you need and Google will work in the same way that it does from your computer.

3) Mobile EBay - ever worried that you may be overbid while you step away from your computer for a moment - well, worry no more, because with Mobile Ebay you can get updates on bids straight to your phone! Not only that, now you can re-bid from your phone as well so that you are always able to bid with just the click of a...well, phone.

4) Mobile Couponing - it has arrived! Coupons on your cell phone! You can now opt-in to receive bar codes actually sent to your phone. More and more stores are picking up on this latest technology in couponing, so be sure to look for this to arrive in more stores across the country.

Need more information....
http://www.pmalink.org/chapters/default.asp?p=westchester

Skype - www.skype.com

Verisign Mobile Marketing - Rob Kramer - rkramer@verisign.com; (617) 673 - 2471

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