Diesel Heaven

In LOVE with Diesel's new website. Check it out!!!!

Diesel Heaven

Oh, and also see Diesel's flag site...Did I say I was in love?

Diesel Online

New Tool for Product Research and Collaboration!

Using a Wiki for Product Research and Collaboration

Guy Kawasaki, author of Art of the Start and contributor to the soon to be released Duct Tape Marketing has created a simple wiki to gather input for his next book. It's a nice way to demonstrate the community building tools available to just about any small business owner. Go join in

What's a wiki? Let's turn to the encyclopedia built on one Wikipedia - The definition of a wiki

Companies are finding wikis to be great for internal and external collaboration too.

Some wiki tools and resources for you to check out - not exhaustive, there are lots more.

• PBWiki
• Google's Jotspot
• MediaWiki - the tool that runs Wikipedia
• EditMe

"Hot Trends In Marketing"

Recently, we attended the PMA "Hot Trends in Marketing" conference and came across a few interesting items:

1) Skype - the newest way to connect with family and friends over the internet. Skype is a phone service through the internet that is actually FREE.

2) Mobile Google - every in need of searching or finding information while on the road or without access to a computer. Now, Google has gone mobile! Just type in what you need and Google will work in the same way that it does from your computer.

3) Mobile EBay - ever worried that you may be overbid while you step away from your computer for a moment - well, worry no more, because with Mobile Ebay you can get updates on bids straight to your phone! Not only that, now you can re-bid from your phone as well so that you are always able to bid with just the click of a...well, phone.

4) Mobile Couponing - it has arrived! Coupons on your cell phone! You can now opt-in to receive bar codes actually sent to your phone. More and more stores are picking up on this latest technology in couponing, so be sure to look for this to arrive in more stores across the country.

Need more information....
http://www.pmalink.org/chapters/default.asp?p=westchester

Skype - www.skype.com

Verisign Mobile Marketing - Rob Kramer - rkramer@verisign.com; (617) 673 - 2471

"Click to Call" from websites and emails

Add Click to Call To The Mix

Email this post | Links Here | Tag:Customer Service

Be easy to do business with. That's a mantra every small business marketer should adopt.

One of the way you accomplish this is to provide your prospects with many different ways to contact you and buy. Some people are more comfortable with the phone, others with email. Make sure that offer all.Google and Windows Live recently implemented a technology in their Local Listings that allows a surfer to visit a listing and click on a "call now" link to initiate a phone call to the business. It's not earthshattering, but it does offer another way to engage.

Any small business owner who has a website can add this function as well. A fairly new click to connect option from Jaduka allows small business owners easily set-up and implement a click to call function.

Adding this to a website will likely prompt more users to pick up the phone and call, even if you list your phone number on the page anyway. You can also send your click to call button in an email and promote phone conversations. Users click on your click to call icon and a small window pops up prompting them to input their phone number. Once they hit send the call is initiated.

For many businesses and prospects the phone is still the most comfortable and most effective form of contact. Anything you can do to promote more phone conversations is probably a good thing.

Posted by: John Jantsch on Nov 17, 06 | 8:29 am | Profile

Trouble "Texting" ?

Some of us are better at texting than others. Some of us don't even know how to send a text from our mobile phone! Verizon is making it easier to send a text with it's TXT-Page. Just go to the link below, fill in the boxes and send. It's that easy!

VERIZON TEXT-FROM-WEB FEATURE

NOW. HOW COOL WOULD IT BE IF...there might be a way a client could add this "text-from-web" feature to their site, providing consumers with an easy way to text while they watch media clips, read news, etc!

Ms. Dewey

Below is a link to what I feel is the future of search engines. This one still has some glitches, but I think it’s only a matter of time before it’s perfected and looking something up is an interactive experience. People will be able to choose their search engine buddy (i.e. men may choose Ms. Dewey, maybe there is a good looking Mr. Dewey for women) and their buddy will respond specifically to what is keyed in to be searched (Ms. Dewey’s responses don’t always relate to or make sense with the topic entered). Check it out….

msdewey.com

McDonald's Web Experience

Quite possibly one of the coolest sites on the web...

McDonald's Australia